Data-Driven Marketing in Healthcare
Online and offline marketing performance oriented
The possibilities in online and offline marketing are manifold. Countless channels and tools offer options to sell your service or product. For physicians, it is often difficult to maintain an overview in the midst of the advertising jungle and to determine: “What really makes sense for me?”.
This is where we come in as a management consultancy and marketing agency: We analyze existing channels and use your data to find the appropriate channels to increase performance, and if these are not yet in place, we help you create your marketing concept. In doing so, we look far beyond the horizon of classic online marketing and implement a complete marketing system for you. Facebook, Google, Instagram, Newsletter, Mailing, Ads and much more. We have all the possibilities in mind, many creative ideas and the right nose for increasing your sales.
Your marketing needs a concept and should follow a marketing plan. If you run off without following a goal, you can take many wrong turns. The marketing plan of course includes all your goals and builds on them, so you should basically know what do I expect and what are my desires. Another most important question: how will our campaigns help you achieve the sales goals you set for the next 12 months.
The industry is changing.
Patients are increasingly using the Internet to find suitable doctors. Analog media such as yellow pages are considered obsolete. It can be assumed that patients will soon find and select doctors 100% via recommendations from friends or via the Internet. For doctors, there is therefore a clear challenge: to be found quickly on the web and to present themselves professionally.
We have all the possibilities in mind, lots of creative ideas and the right nose for increasing your sales.
We help you with your online presence, including:
- Newsletter
- Mailing
- Online-register
- Blogs
- Ads, and much more
Social Media
Our passion lies in telling your story. Doctors in particular have so much information that their community is interested in. But they need a plan and a concept to get it right.We advise and support you with:
- Conception and consulting
- Production and publishing
- Campaigns
- Monitoring and analysis
- Content
Patients increasingly use the Internet to find suitable doctors. Analog media such as yellow pages are considered obsolete. It can be assumed that patients will soon find and select 100% of their doctors via recommendations from friends or via the Internet. For doctors, there is therefore a clear challenge: to be found quickly on the web and to present themselves professionally.
Advertising texts & PR
Why are your texts important?
We are very familiar with the healthcare advertising law for physicians and doctors and pay close attention to the choice of words in our advertising texts and your press reports. However, our first priority is accurate research and added value for the reader. An advertising and press text must be:
- interesting
- trustworthy
- entertaining
- informative
Then you will be remembered. No matter if general texts, search engine optimized text, fodertext or texts for the website. Come to us and request an initial consultation.